Creating a new audience in Adobe Campaign Standard using Adobe Experience Platform Unified Segment Builder
This capability is currently in beta, and subject to frequent updates and modifications without notice. Audience Destinations is based on Adobe Experience Platform and requires a specific configuration. Please reach out to Adobe Customer Care if you plan to implement this capability.
Adobe Campaign Standard allows you to build audiences using data from the Adobe Experience Cloud Real-Time Customer Profile by using the Adobe experience Platform Unified Segment Builder.
You can access the Unified Segment Builder directly within Adobe Campaign Standard via the Audiences modules. This allows you the manage these audiences directly in the Audiences list view, where you can edit or create a new Adobe Experience Platform audience directly from the Campaign interface
The video below explains how a new audience is created using Unified Segment Builder within Adobe Campaign Standard.
How to create a new audience in Adobe Campaign Standard using the Unified Segment Builder (min 02:47)