Defining the direct mail content
You can either define the content in the last screen of the creation wizard or by clicking on the
Contentsection of the delivery dashboard.
Contentdefinition screen is specific to the direct mail channel. It is divided into four tabs:
Defining the extraction
- Start by defining the name of the extraction file. Click on the button to the right of theOutput filefield and enter the desired label. You can use personalization fields, content blocks and dynamic text (see Defining content ). For example, you can complete the label with the delivery ID or the extraction date.
- Click the+orAdd an elementbutton to add an output column. TheOutput columnslet you define the profile information (columns) to be exported into the output file.Make sure that your profiles include a postal address as this information is essential to the direct mail provider. Also make sure you have checked theAddress specifiedbox in your profiles' information. See Recommendations .
- Create as many columns as you need. You can edit columns by clicking their expressions and labels.
Defining the file structure
File structuretab allows you to configure the output, date, and number formats for the file that will be exported.