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Creating profiles

In Adobe Campaign, profiles are used by default to define the main target of messages.
To create or update a profile in Campaign, you can:
As an example, to create a new profile directly in the user interface, follow the steps below:
  1. From the Adobe Campaign home page, click the
    Customer Profiles
    card or the
    tab to access the list of profiles.
  2. Then click
  3. Enter the profile data.
    • The contact information, such as first name, last name, gender, date of birth, photo, preferred language (for multilingual emails ) helps better personalize deliveries.
    • The profile's
      Time zone
      is used to send deliveries at the profile's time zone. For more on this, refer to this section .
    • The
      category, which contains the email address, mobile phone number, opt-out information, lets you know on which channel the profile is reachable.
    • The
      No longer contact
      category is updated as soon as the profile unsubscribe to a channel.
    • The
      category contains the postal address that needs to be filled along with the
      Address specified
      option to send direct mail to this profile. If the
      Address specified
      option is not checked, this profile will be excluded from every direct mail delivery.
    • The
      Access authorization
      category indicates the profile's organizational units (to manage permissions ). See also Partitioning profiles .
    • The
      category automatically updates with information concerning the user who created or modified the profile.
  4. Click
    to save the profile.
The profile will now appear in the list.
Profiles creation is also possible using the Adobe Campaign Standard API. For more on this, refer to the dedicated documentation .
Profiles can also be partitioned depending on their organizational units. To add the organizational fields to your profiles, refer to the Partitioning profiles section.
The preferred language field is used to select the language when sending multilingual messages. For more information about the multilingual messages refer to this page .
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