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Audience Manager mapping fields

The tables below contain the mappings between the fields in Adobe Audience Manager data (Realtime, Onboarded, and Profile data) and their corresponding XDM fields.
Please see the XDM field dictionary for more information on each XDM Field.

Realtime data

Type: Realtime data
Realtime Data Field
XDM Field
requestIds[]
ExperienceEvent.identityMap["ECID"]
requestIds[]
ExperienceEvent.endUserIds - Only for namespaces present in endUserIds and only first value.
primaryDeviceId
ExperienceEvent.identityMap["CORE"]
primaryDeviceId
ExperienceEvent.endUserIds - Only for namespaces present in endUserIds and only first value.
trait[]
ExperienceEvent.segmentMemberships["AAMTraits"]
segments[]
ExperienceEvent.segmentMemberships["AAMSegments"]
mergeRules[]
ExperienceEvent.profileStitch[]
timestamps
ExperienceEvent.timeStamp
deviceMetadata
ExperienceEvent.device
  • primaryHardwareType → type
  • manufacturer → manufacturer
  • marketingName → model
  • modelNumber → model
location
ExperienceEvent.placeContext.geo
  • d_country → countryCode
  • d_state → stateProvince
  • d_city → city
  • d_postal → postalCode
  • d_lat → latitude
  • d_longitude → longitude
request_user_agent
ExperienceEvent.environment.browserDetails
  • h_user-agent → userAgent
  • h_accept-language → acceptLanguage
client_ip
ExperienceEvent.environment
  • d_os_name → os name
  • d_os_version → os_version
Signals
ExperienceEvent.signals

Inbound data (Deprecated)

Type: ExperienceEvent
Inbound Field
XDM Field
uuid
ExperienceEvent.identityMap[<ID Type>]
deviceIds
ExperienceEvent.identityMap["CORE"] And calculated ECIDs ExperienceEvent.identityMap["ECID"]
signals
ExperienceEvent.signals
b_time
ExperienceEvent.timeStamp
overwrite
overwriteTraits
Inbound Fields are scheduled to be deprecated in a future release.

Profile data

Type: Profile XDM
Profile Field
XDM Field
ids
identityMap
smem
ExperienceEvent.segmentMemberships["AAMSegments"]
tmem
ExperienceEvent.segmentMemberships["AAMTraits"]