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Release Notes - February 2015

Learn about new features and fixes in the Adobe Marketing Cloud.
To receive release notes one week prior to the monthly product update, subscribe to the Adobe Priority Product Update . Release information in the Priority Product Update comes one week in advance of the release date. Please check back at release time for updates.

Key Features Released

Feature Description Release Date
Analytics classification rules - overwrite existing values
In Admin Tools > Classification Rule Builder > <rule set name> , two new options enable you to select an overwrite mode:
  • Rules overwrite any existing values: (Default setting) Always overwrite existing classification keys, including classifications uploaded via the importer (SAINT).
  • Rules overwrite only unset values: Only fill in blank (unset) cells. Existing classifications will not be changed.
Previously, if a key was already classified in any column or cell, the rule would not run on that key, and the row in the table was skipped.
See Classification Rules product documentation for more information.
February 19

Core Services

Marketing Cloud Interface 15.3.1

Release date: March 4, 2014
Feature Description
Group Mapping
The Group Management page has been redesigned as an administrative interface that lets you create groups, add users to groups, and apply permissions across Marketing Cloud solutions.
One-to-many mapping
When linking solution accounts in the Marketing Cloud, if you have multiple solutions and organizations, you can now map multiple products and services to a single organization.
Activation
Activation now displays in the left navigation in the Marketing Cloud . Activation is a Marketing Cloud core service currently comprised of the dynamic tag management technology, and directs you there when clicked.
Documentation Updates - Core Services
Added the topic Core Services - Enabling Your Solutions to assist you with implementing core services.
See Marketing Cloud and Core Services product documentation for more information.

Marketing Cloud Interface 15.2.1

New features and fixes in the Adobe Marketing Cloud collaboration and sharing interface.
  • Fixed an asset folder issue preventing Marketing Cloud and Adobe Campaign assets from displaying identical folder hierarchies.
  • Fixed an issue preventing the deletion of audiences that were part of deactivated Target activities.
  • Fixed an issue preventing the Add (plus) icon from displaying under Rules on the Create New Audience page.

Adobe Mobile Services

Fixes
  • Restored the In-App Messaging Names report (which was removed in January) to the main menu.
  • The Acquisition > Overview main chart title is now Top Campaigns rather than Key Performance Indicators . This change better describes the type of information being displayed.
  • Updated the Retention Report to support the modified Gregorian calendar so that correct weekly values are returned.
See Adobe Mobile Services for product documentation. To see the release notes for previous releases, expand Previous Release Notes in the left pane.

Dynamic Tag Management

Fixes
  • Added a deprecation warning message for all company administrators using Amazon hosting for their JavaScript library.
  • Improved the error handling for instances where document.write is not available.
  • Addressed various localization issues to increase the user experience for supported languages.
  • Fixed an issue where the Channel field was not included in rules specifying a s.tl() call in Adobe Analytics.
  • Fixed an issue where copied rules were not automatically added to the staging library until a change was made to the rules.
  • Fixed an issue where Regex was firing for rules using the “parameters” condition option, even if the parameter wasn’t present.
See What's New in Dynamic Tag Management for current and cumulative release notes, help, and documentation updates.

Analytics

New Features in Analytics

Feature Description
Reports Analytics Navigation Updates
  • The report suite selector is now available from View All Reports in Reports & Analytics.
Anomaly Detection Updates
  • The Add Filtered Metrics feature in Anomaly Detection has been replaced by the ability to apply segments. You can apply a segment to Anomaly Detection by clicking Show Segments at the top of the report page.
  • Added the ability to run a set of metrics without saving them as the default. This is now more consistent with standard Reports & Analytics reports.
Analytics classification rules - overwrite existing values
In Analytics > Admin > Classification Rule Builder > <rule set name> , two new options enable you to select an overwrite mode:
  • Rules overwrite any existing values: (Default setting) Always overwrite existing classification keys, including classifications uploaded via the importer (SAINT).
  • Rules overwrite only unset values: Only fill in blank (unset) cells. Existing classifications will not be changed.
Previously, if a key was already classified in any column or cell, the rule would not run on that key, and the row in the table was skipped.
See Classification Rules product documentation for more information.
Metric polarity
Note:
1. Metric polarity allows you to indicate whether Adobe Analytics should consider it good or bad if a given custom event (metric) goes up.
2. It will allow Adobe Analytics to show directional indicators (arrows) for various metrics to add context (for example, week over week comparisons). Example: if "Bugs Submitted" goes up week over week, should Adobe Analytics consider that good, or bad? Other examples: an increase in Email Registrations is probably good. But an increase in Form Submission Errors is probably bad.
In Analytics > Admin Tools > Edit Settings > Conversion > Success Events , notice the Polarity column. You can check Up is good or Up is bad .

Marketing Reports & Analytics

Fixes
  • Fixed an issue that caused Current Data to show new values only when the reporting period is current day and not current week or current month even though the current day should be included.

Unified Segmentation

These changes apply to all unified segmentation features in Adobe Analytics, including the Reports & Analytics and Ad Hoc capabilities.
  • Instance Between updates for sequential segments. Originally, this feature allowed you to match an event in a sequential segment, such as the end of a visit, and to set time within or after logic based on these event checkpoints. Now, a new container-restriction function let you specify a limit and count, and to identify the container in building a segment, allowing you to build more focused and complex sequential segments.
  • Dimension Between updates for sequential segments. Like the Instance Between logic that identifies matches between containers, the Dimension Between now includes a dimension-restriction function that provides logic based on dimension values, determining matches based on specific values (table rows) to track if a selected dimension is set (or not) and then allow you to provide segment logic based on these dimension values.
  • Sequential segmentation adds multi-instance matching. The previous implementation of Instance Between logic employed only first instance matching for sequential segments, failing to match legitimate sequences found later in the visit. New logic now allows any matching sequence across the visit to be captured as part of the sequential segment. For example, a sequential segment capturing visitors that went to page A then page B but not page C would not match if the visitor went to A to B to C and then back to B , which matches in a second instance (going back to page B matches the logic A to B and not C ).

Report Builder

Fixes
  • Fixed an issue that caused results to not return in report builder in some circumstances when running a multi-level breakdown.
  • Fixed an issue in report builder that caused a workbook to return an error when recent data is enabled and the request contains only recent data events.
  • Fixed an issue in report builder that prevented file download URLs from being reported in some circumstances for report suites that have enabled case-insensitive props.
  • Fixed an issue that caused items to be returned in an inconsistent order in report builder or a data extract with the Most Popular filter applied.

Data Warehouse

Data warehouse access from Version 14 will be removed in this release. Learn more

Clickstream Data Feeds

Data Backfills for Hourly Data Feeds:
If you request data for earlier dates when setting up a new hourly data feed, data for dates more than 60 days ago might be delivered in daily format instead of hourly.
In this case, you will not receive 24 separate deliveries for these days, instead, you will receive a single delivery with a midnight timestamp that contains all of the data for that day. If you are requesting this type of backfill, Make sure your ETL is configured to process daily deliveries.
See Configuring Data Feeds for more information.

AppMeasurement and Mobile SDKs

** AppMeasurement for JavaScript**
Version 1.4.3
  • Made all handling of delayed tracking calls consistent, which fixes issues with backed-up variables during the delay, such as the clicked object.
  • Changed to not do automatic referrer tracking after the first tracking call so the 2nd, 3rd, etc tracking call (usually link tracking) will not double-count the referrer when s.referrer was manually set before the first tracking call.
  • The distribution zip was updated to include Visitor API 1.3.5.
JavaScript H code (Legacy)
Version H.27.5
  • Changed to not do automatic referrer tracking after first tracking call so the 2nd, 3rd, etc tracking call (usually link tracking) will not double-count the referrer when s.referrer was manually set before the first tracking call.
  • The distribution zip was updated to include Visitor API 1.3.5
Marketing Cloud Visitor ID Service
Version 1.3.5
** AppMeasurement for Other Platforms**
See AppMeasurement Release History the following for a release history of AppMeasurement on the following platforms:
  • JavaScript
  • iOS
  • Android
  • Flash-Flex
  • OSX
  • Windows Phone, XBOX, Silverlight, and .NET
  • BlackBerry
  • Java
  • PHP
  • Symbian

Social

Fixes and Enhancements
This Social release focuses on improved performance, scalability, usability, and reliability. More than 350 back-end fixes and enhancements address these areas. The fixes highlighted below describe resolutions for the more important customer-reported issues.
  • Added a new sub-classification for Owned Post ID that lets you run a Social Campaigns report in Adobe Analytics to view owned social metrics. For example, you can display how many Facebook post impressions were generated by all posts in a campaign.
  • Fixed an issue that caused SAINT classifications to be incorrect after initial Adobe Social enablement.
  • Fixed an issue that incorrectly caused an error message to display after editing a tweet so that it contains fewer than 140 characters.
  • Removed the Expand/Collapse option in the Publisher's Preview pane that displays when creating content for Twitter. Because of changes made by Twitter, this option is no longer necessary.
  • Fixed an issue that caused reported metric numbers in Social for YouTube videos to be delayed when compared to the numbers reported on YouTube.
  • Fixed an issue that sometimes prevented posts made natively and non-natively from displaying in the Post Analytics report.
  • Fixed an issue that caused the reported post time in the Posts report to differ from the post time in Facebook.
  • Fixed an issue that sometimes prevented users from resolving escalations in Moderation.
  • Fixed an issue that caused discrepancies for delegations and re-escalations when comparing numbers on the Moderation Overview dashboard and in the downloaded report.
  • Fixed an issue that caused post time stamps in a downloaded moderation report to display in UTC time, rather in the user's time zone.
  • Social now sends email messages when LinkedIn accounts need to be re-authorized.
  • Fixed an issue that caused Sina Weibo accounts to require frequent re-authorization.

Target

  • Target Standard and Premium
  • Target Classic
  • Recommendations Classic
Refer to the Adobe Target Release Notes for the latest dates and release information.