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Release Notes - May 2017

New features and fixes in the Adobe Experience Cloud.
The May maintenance releases are being postponed to June . Check back in June for release date information.

Experience Cloud Recipes

New documentation to help you implement and deploy cross-solution workflows and integrations.
Use Case Description
The Digital Foundation use case helps you implement a digital marketing platform with Analytics, optimization, and campaign management.
The Customer Intelligence use case shows you how to create a unified customer profile using multiple data sources, and how to use this profile to build actionable audiences.

Experience Cloud and Core Services

Release notes for the core services interface, including Assets, Feed, Profiles & Audiences, Mobile Services, and Dynamic Tag Management. Also includes release information for Marketing Cloud Identity Service (Visitor API).

Marketing Cloud ID Service

Revised Documentation
Understanding ID Synchronization and Match Rates includes new information about the call the ID service makes to Adobe Advertising Cloud.
See Marketing Cloud ID Services product documentation.


The May maintenance release for Analytics is being postponed to June . Check back in June for release date information. (The Data Warehouse item below has been released.)

Analytics - Administration, Data Collection, Implementation

Fixes and updates applied to Analytics administration tools, including implementation and developer (Web Services and SDKs).
Product or Feature Fix or Update
Data Warehouse
  • Fixed a reporting discrepancy between the Referrers report in Data Warehouse and Reports & Analytics / Analysis Workspace. (AN-141930)

Audience Manager

Releasing May 18 - 24 (not affected by the release delay).
Fixes, Enhancements, and Deprecations
  • Fixed a bug in Segment Builder that caused the Trait Name and Trait Realization labels to show up misaligned if the segment contained a lot of traits and complex rules. (AAM-29596)
  • Fixed a bug in Audience Lab that let you delete an active test group. (AAM-29452)
  • Fixed a bug that prevented you from dragging and dropping traits in the Segment Builder. (AAM-29598)
  • Fixed a bug that prevented the Average Devices per Person metric from using the latest reporting date. (AAM-28783)
  • Fixed a bug that prevented a merge rule configured with a third-party device graph option from returning data for the selected device graph option. (AAM-28811)
  • Fixed a bug that displayed unnecessary tool tip icons when you edit a data source. (AAM-29590)
  • Fixed a pagination issue in the Destination API response. (AAM-29430)
  • Added commas to the maximum usage limit numbers for traits, segments, destinations, etc. See Usage Limits . (AAM-29310)
  • Added tool tips to the Data Source Settings section of the Data Source Details page. (AAM-28678)
  • Added the label Identity Metrics to the Profile Merge Rules report page. (AAM-28970)
  • Changed how algorithmic models weight results to a percentage range from 0% to 100%. This replaces the weight scale that ran from 0 to 1. (AAM-29652)
New Documentation


New features in Adobe Campaign Standard 17.5.
Planned release: May, 15 2017
Feature Description
Direct Mail
Break through the digital barrier and connect to the physical world with Direct Mail; Adobe Campaign Standard's first offline channel. Create, personalize and orchestrate Direct Mail with your preferred provider as part of your cross-channel campaigns. Leverage Direct Mail to re-engage customers or to enhance the customer experience with a compelling tactile touchpoint driving customers to your app, website or store.
Email BCC
Email BCC enables the saving of unique email messages sent to individual recipients, thus allowing the customer to archive those messages. By adding a BCC email address to all emails sent you can keep an exact copy of each email. This is a common legal requirement for the FSI industry and a buy criteria to assist sales & customer to resolve conflicts in real time.
For product documentation, see:

Experience Manager

Adobe recommends customers with on-premise deployments to deploy the latest patches to ensure higher stability, security, and performance.

AEM new features

Title Description
Product releases
AEM 6.3
AEM 6.3, available as of April 26, 2017, is an upgrade release to the AEM 6.2 code base. It provides new and enhanced functionality, key customer fixes, high priority customer enhancements, and general bug fixes oriented toward product stabilization.
This release also includes all AEM 6.2 feature pack, hot fix, and service pack releases.
Product maintenance
AEM Cumulative Fix Pack 6.2 SP1-CFP3
AEM Cumulative Fix Pack 6.2 SP1-CFP3, available as of May 9, 2017, is an important update that includes key customer fixes released since the general availability of AEM 6.2 SP1 in December 2016.
AEM Cumulative Fix Pack 6.1 SP2-CFP8
AEM Cumulative Fix Pack 6.1 SP2-CFP8, available as of May 5, 2017, is an important update that includes key customer fixes released since the general availability of AEM 6.1 SP2 in August 2016. It includes version 1.2.18 of the built-in repository (Apache Jackrabbit Oak).
AEM 6.3 learning resources
IMMERSE17 occurs May 15-19, 2017
IMMERSE is a global virtual developer conference for AEM.
Register Now for our 2nd annual virtual global AEM DevCon. Includes five sessions each day in India Standard, British Summer, and Pacific Daylight time zones. We have added an exhibit hall, Birds-of-a-feather roundtable discussions and networking lounges. You can attend from the comfort of your office or home depending on your location. Learn More .
Are you actively involved with the AEM Developer Community? Does your company want to be seen as a leading supporter of the community? Check out our IMMERSE17 Sponsorship Prospectus to get involved in this vibrant community.
Adobe Partner Cafe for AEM 6.3
REGISTER NOW - Adobe AEM Partner Cafe
Adobe is hitting the road with our product experts to talk about what’s new in AEM 6.3!
As an Adobe partner and technology expert, you need to know how you can deliver more value to your clients.
Join us at one of the upcoming partner cafes to learn about AEM vision, strategy, roadmap, and Adobe I/O. It's also great opportunity for you to network with your peers too.


New features, fixes, and updates to Adobe Livefyre. Livefyre offers a complete user-generated content offering, including social curation capabilities and on-site engagement applications.
See Livefyre Release Notes for the latest information.

Advertising Cloud

Feature Description
When the option to auto-optimize location or remarketing list bid adjustments is enabled, Advertising Cloud now changes the relevant bid adjustments for the relevant campaigns in the optimized portfolio daily, as necessary, as part of the optimization process.
When the portfolio uses intraday bidding and the portfolio-level setting to auto-adjust campaign budgets is enabled, any necessary changes to the campaign budgets based on the portfolio target now occur in the following hour, on the hour (such as at 11:00 for changes made at 10:30), instead of at noon.
Search Campaigns
(Google accounts) Adobe Mobile core service is now integrated as a mobile measurement partner (MMP). An advertiser-level setting allows you to specify Adobe Mobile Services as the advertiser's MMP.
When an advertiser uses Adobe Mobile core service, the application install ad and application extension settings include a postback URL. Once per app, manually enter this postback URL for install events and other in-app events in the app settings.
Mobile core service then sends Advertising Cloud data for each install or other in-application event by pinging the postback URL Once Advertising Cloud receives postbacks, the tracked events are available as transaction properties. To include the transaction properties in your views and reports, or to configure your portfolio objectives to optimize for specific transaction properties, you must make the transaction properties available for portfolios, reports, and views.
Search Advanced Campaign Management (ACM)
Text ad templates for Bing Ads and Yahoo! Japan now include support for expanded/extended text ads. Templates for Bing Ads still support standard text ads, but templates for Yahoo! Japan no longer support creation or editing of standard text ads.
Bing Ads shopping ad templates include a new, ad group-level language setting.
Search Bulksheets
Bing Ads bulksheets generated using Advanced Campaign Management now include a "Retail Hash" column (the final column), which is filled automatically with an alphanumeric hash code (such as f9639f40cdf56524b541e5dacf55a991) that indicates the item was generated using the Advanced (ACM) view. It's included for information purposes only.