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Exemples de requêtes pour les données d’Adobe Target

Data from Adobe Target is transformed into Experience Event XDM schema and ingested into Experience Platform as datasets for you. There are many use cases for Query Service with this data, and the following sample queries should work with your Adobe Target datasets.
Dans les exemples suivants, vous devrez modifier le code SQL pour remplir les paramètres attendus pour vos requêtes en fonction du jeu de données, des variables ou de la période que vous souhaitez évaluer. Spécifiez les paramètres partout où vous voyez { } dans le SQL.

Nom de jeu de données standard pour la source de données cible sur Platform:

Événements d’expérience Adobe Target (nom convivial)
adobe_target_experience_events (nom à utiliser dans la requête)

Mappage de champs XDM partiels de haut niveau

L’utilisation de [ ] signale un tableau
Nom
Champ XDM
Notes
mboxName
_experience.target.mboxname
Identifiant d’activité
_experience.target.activities.activityID
Identifiant d’expérience
_experience.target.activities[].activityEvents[]._experience.target.activity.activityevent.context.experienceID
Identifiant de segment
_experience.target.activities[].activityEvents[].segmentEvents[].segmentID._id
Portée d’événement
_experience.target.activities[].activityEvents[].eventScope
Suivi des nouveaux visiteurs et des nouvelles visites
Identifiant d’étape
_experience.target.activities[].activityEvents[]._experience.target.activity.activityevent.context.stepID
Identifiant d’étape personnalisée pour Campaign
Total prix
commerce.order.priceTotal

Décomptes horaires d’activité pour un jour spécifique

SELECT
  Hour,
  ActivityID,
  COUNT(ActivityID) AS Instances
FROM
(
  SELECT
    date_format(from_utc_timestamp(timestamp, 'America/New_York'), 'yyyy-MM-dd HH') AS Hour,
    EXPLODE(_experience.target.activities.activityID) AS ActivityID
  FROM adobe_target_experience_events
  WHERE TIMESTAMP = to_timestamp('{target_year}-{target_month}-{target_day}') AND 
    _experience.target.activities IS NOT NULL
)
GROUP BY Hour, ActivityID
ORDER BY Hour DESC, Instances DESC
LIMIT 24

Détails horaires d’une activité spécifique pour un jour spécifique

SELECT
  date_format(from_utc_timestamp(timestamp, 'America/New_York'), 'yyyy-MM-dd HH') AS Hour,
  _experience.target.activities.activityID AS ActivityID,
  COUNT(ActivityID) AS Instances
FROM adobe_target_experience_events
WHERE
  array_contains( _experience.target.activities.activityID, {Activity ID} ) AND 
    TIMESTAMP = to_timestamp('{target_year}-{target_month}-{target_day}') AND 
  _experience.target.activities IS NOT NULL
GROUP BY Hour, ActivityID
ORDER BY Hour DESC
LIMIT 24

Identifiants Experience d’une activité précise pour un jour spécifique

SELECT
  Day,
  Activities.activityID,
  ExperienceID,
  COUNT(ExperienceID) AS Instances
FROM
(
  SELECT
    Day,
    Activities,
    EXPLODE(Activities.activityEvents._experience.target.activity.activityevent.context.experienceID) AS ExperienceID
  FROM
  (
    SELECT
      date_format(from_utc_timestamp(timestamp, 'America/New_York'), 'yyyy-MM-dd') AS Day,
      EXPLODE(_experience.target.activities) AS Activities
    FROM adobe_target_experience_events
    WHERE 
      TIMESTAMP = to_timestamp('{target_year}-{target_month}-{target_day}') AND 
      _experience.target.activities IS NOT NULL
  )
  WHERE Activities.activityID = {activity_id}
)
GROUP BY Day, Activities.activityID, ExperienceID
ORDER BY Day DESC, Instances DESC
LIMIT 20

Renvoie une liste de portées d’événement (visiteurs, visite, impression), par instances, par identifiant d’activité pour un jour spécifique

SELECT
  Day,
  Activities.activityID,
  EventScope,
  COUNT(EventScope) AS Instances
FROM
(
  SELECT
    Day,
    Activities,
    EXPLODE(Activities.activityEvents.eventScope) AS EventScope
  FROM
  (
    SELECT
      date_format(from_utc_timestamp(timestamp, 'America/New_York'), 'yyyy-MM-dd') AS Day,
      EXPLODE(_experience.target.activities) AS Activities
    FROM adobe_target_experience_events
    WHERE 
      TIMESTAMP = to_timestamp('{target_year}-{target_month}-{target_day}') AND 
      _experience.target.activities IS NOT NULL
  )
)
GROUP BY Day, Activities.activityID, EventScope
ORDER BY Day DESC, Instances DESC
LIMIT 30

Renvoie le nombre de visiteurs, de visites et d’impressions par activité pour un jour spécifique

SELECT
  Hour,
  Activities.activityid,
  SUM(CASE WHEN array_contains( Activities.activityEvents.eventScope, 'visitor' ) THEN 1 END) as Visitors,
  SUM(CASE WHEN array_contains( Activities.activityEvents.eventScope, 'visit' ) THEN 1 END) as Visits,
  SUM(CASE WHEN array_contains( Activities.activityEvents.eventScope, 'impression' ) THEN 1 END) as Impressions
FROM
(
  SELECT
    date_format(from_utc_timestamp(timestamp, 'America/New_York'), 'yyyy-MM-dd HH') AS Hour,
    EXPLODE(_experience.target.activities) AS Activities
  FROM adobe_target_experience_events
  WHERE
    TIMESTAMP = to_timestamp('{target_year}-{target_month}-{target_day}') AND 
    _experience.target.activities IS NOT NULL
)
GROUP BY Hour, Activities.activityid
ORDER BY Hour DESC, Visitors DESC
LIMIT 30

Renvoie les visiteurs, les visites, les impressions pour un identifiant Experience, l’identifiant de segment et la portée d’événement pour un jour spécifique

SELECT
  Day,
  Activities.activityID,
  ExperienceID,
  SegmentID._id,
  SUM(CASE WHEN ActivityEvent.eventScope = 'visitor' THEN 1 END) as Visitors,
  SUM(CASE WHEN ActivityEvent.eventScope = 'visit' THEN 1 END) as Visits,
  SUM(CASE WHEN ActivityEvent.eventScope = 'impression' THEN 1 END) as Impressions
FROM
(
  SELECT
    Day,
    Activities,
    ActivityEvent,
    ActivityEvent._experience.target.activity.activityevent.context.experienceID AS ExperienceID,
    EXPLODE(ActivityEvent.segmentEvents.segmentID) AS SegmentID
  FROM
  (
    SELECT
      Day,
      Activities,
      EXPLODE(Activities.activityEvents) AS ActivityEvent
    FROM
    (
      SELECT
        date_format(from_utc_timestamp(timestamp, 'America/New_York'), 'yyyy-MM-dd') AS Day,
        EXPLODE(_experience.target.activities) AS Activities
      FROM adobe_target_experience_events
      WHERE 
        TIMESTAMP = to_timestamp('{target_year}-{target_month}-{target_day}') AND 
        _experience.target.activities IS NOT NULL
      LIMIT 1000000
    )
    LIMIT 1000000
  )
  LIMIT 1000000
)
GROUP BY Day, Activities.activityID, ExperienceID, SegmentID._id
ORDER BY Day DESC, Activities.activityID, ExperienceID ASC, SegmentID._id ASC, Visitors DESC
LIMIT 20

Renvoie les noms mbox et le nombre d’enregistrements pour un jour spécifique

SELECT
  _experience.target.mboxname,
  COUNT(timestamp) AS records
FROM
  adobe_target_experience_events
WHERE
  TIMESTAMP = to_timestamp('{target_year}-{target_month}-{target_day}')
  GROUP BY _experience.target.mboxname ORDER BY records DESC
LIMIT 100